Where to diversify and expand in 2008?

“In 2007, quick printers and small commercial printers asked over 4,000 print buyers the following question: ‘What additional products or services would you like us to offer in the future?’ Almost one in five customers wants more online ordering capabilities. You might want to seriously consider an initiative in 2008 to upgrade your current online solution, or at least start somewhere. Just be careful when implementing. In another survey, only 66 percent of print buyers were satisfied with their current printer's online ordering solution. Do it right. There is also interest in printers helping in areas traditionally serviced ...

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